THE PROTECTION OF YOUR DATA IS IMPORTANT TO US!
For HIDROFUGAL not only the protection against unpleasant sweating and body odor is important. We also attach great importance to the protection of your personal data. We always inform you transparently about what we need your data for and if and for how long we store it. This allows you to decide for yourself for which purposes we may use your data. To ensure the best possible security, the information is always transmitted to us in encrypted form. If you no longer wish us to use your data, please let us know informally, for example by email.
1. General Information
1.1 Processing of Personal Data
Personal data within the meaning of Art. 4 of the EU General Data Protection Regulation (GDPR) are all information relating to an identified or identifiable natural person, e.g. name, address, email address, etc.
Responsible for the processing of personal data within the meaning of Art. 4 (7) GDPR is: Beiersdorf AG, Unnastraße 48, 20245 Hamburg, Hidrofugal-Team[at]beiersdorf.com (see our imprint).
Contact details of the data protection officer: Dataprotection[at]beiersdorf.com or under the postal address of the controller for the attention of the “data protection officer”.
1.3. Rights of the Data Subject
As data subject affected by the data processing activity, you have the following rights with regard to your personal data according to Art. 15 et seqq. GDPR:
- Right of access;
- Right to rectification and to erasure;
- Right to restriction of processing;
- Right to data portability; and
- Right to object.
Furthermore, you have the right to lodge a complaint with a supervisory authority concerning the processing of your personal data.
1.4. Disclosure to Authority
In the event of a legal obligation, we reserve the right to disclose information about you if we are required to surrender it to competent authorities or law enforcement bodies.
2. Collection and Processing of Personal Data when visiting our Website
When visiting and using our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server, which are technically necessary for us to display our website to you and to guarantee stability and security.
We transfer the collected data to the relevant internal departments for processing and to other affiliated companies within the Beiersdorf Group or to external service providers, contractors (e.g. hosting, content management system) in accordance with the purposes required (for displaying the website and setting up its content).
Legal basis: Art. 6 (1) b GDPR.
In addition to the aforementioned data, cookies or other technologies like pixels (hereinafter referred to as “Cookies”) are used on your computer when visiting and using our website. Cookies are small text files that are stored by your browser on your device to save certain information or image files, such as pixels. The next time you visit our website on the same device, the information saved in the cookies will subsequently be transmitted either to our website (“First Party Cookie”) or to another website to which the cookie belongs (“Third Party Cookie”).
Through the information saved and returned, the respective website recognizes that you have already accessed and visited it with the browser you use on that device. We use this information to be able to design and display the website in an optimum way in line with your preferences. In that respect, only the cookie itself is identified on your device. Beyond this extent, your personal data will only be saved upon your express consent or if it is strictly necessary to be able to use the service offered to and accessed by you accordingly.
This website uses the following types of cookies, the scope and functionality of which are explained below:
- Strictly necessary cookies (Type A)
- Functionality and Performance Cookies (Type B)
- Consent based Cookies (e.g. Marketing) (Type C)
2.1.1 Strictly necessary cookies (Type A)
Strictly necessary cookies guarantee functions without which you cannot use our web pages as intended. These cookies are used exclusively by us and are therefore first party cookies. This means that all information stored in the cookies will be returned to our website.
Strictly necessary cookies serve, for example, to ensure that you as a registered user always remain logged in when accessing various subpages of our website and thus do not have to re-enter your login data every time you access a new page.
The use of strictly necessary cookies on our website is possible without your consent. For this reason, strictly necessary cookies cannot be activated or deactivated individually. However, you can deactivate cookies in your browser at any time (see below).
Legal basis: Art. 6 (1) b GDPR.
2.1.2 Functionality and Performance Cookies (Type B)
Functionality cookies enable our website to store information already provided (such as registered name or language selection) and to offer you improved and more personalized functions based on this information. These cookies collect and store only anonymous information so that they cannot track your movements on other websites.
Performance cookies collect information about how our websites are used in order to improve their attractiveness, content and functionality. These cookies help us, for example, to determine whether and which subpages of our website are visited and in which content users are particularly interested. In particular, we record the number of visits to a page, the number of subpages accessed, the time spent on our website, the order of the pages visited, which search terms led you to us, the country, region and, if applicable, the city from which access is made, and the proportion of mobile devices accessing our websites. We also capture movement, clicks and scrolling with the computer mouse to understand which areas of our website are of particular interest to users. As a result, we can tailor the content of our website more specifically to the needs of our users and optimize our offering. The IP address of your computer transmitted for technical reasons is automatically made anonymous and does not allow us to draw any conclusions about the individual user.
You can adjust at any time the cookie settings here (activate or deactivate).
Legal basis: Art. 6 (1) f GDPR.
2.1.3 Consent based Cookies (Type C)
Cookies, which are neither strictly necessary (Type A) nor functionality or performance cookies (Type B) will be used only upon your express consent, e.g. marketing cookies.
We also reserve the right to use information that we have obtained by means of cookies from an anonymous analysis of the usage behaviour of visitors to our website in order to display specific advertising for certain of our products on our own websites. We believe that you as a user benefit from this because we display advertising or content that we think suits your interests based on your surfing behaviour, so that you will see less randomly scattered advertising or certain content that might be of less interest to you.
Marketing cookies come from external advertising companies (third party cookies) and are used to collect information about the websites visited by the user in order to create target group-oriented advertising for the user.
Opt-out for cookies used for online advertising
You can also manage many companies’ cookies used for online advertising via the consumer choice tools created under self-regulation programs in many countries, such as the US-based www.aboutads.info/choices/ or the EU-based www.youronlinechoices.com/uk/your-ad-choices .
You can withdraw your consent to the use of consent based cookies (Type C) individually at any time with effect for the future by adjusting your cookie settings accordingly.
Legal basis: Art. 6 (1) a GDPR.
2.1.4 Administration and deletion of all cookies
You can set your web browser in such a way that cookies are generally prevented from being saved to your device and/or that you are asked each time whether you are in agreement with cookies being enabled. You can also at any time delete cookies that have been enabled again. You can find out how all this works in detail from your browser’s help function.
Please note that generally deactivating cookies may lead to functional restrictions of our website.
2.2 Web Analytics
2.2.1 Google Analytics
This website uses Google Analytics, a web analysis service of Google Inc. (“Google”). Google Analytics uses a specific form of cookie, which is stored on your computer and enables an analysis of your use of our website. The information about your use of this website generated by the cookie is generally transmitted to a Google server in the USA and stored there.
We would like to point out that Google Analytics has been expanded on this website to include the code “gat._anonymizeIp();” to ensure the anonymized recording of IP addresses (so-called IP masking). Due to the IP anonymization on this website, your IP address is shortened by Google within the territory of the EU and the Treaty States of the European Economic Area. Only in exceptional cases the full IP address is transmitted to a Google server in the USA and shortened there. Google has submitted itself to the EU-US Privacy Shield, (https://www.privacyshield.gov/EU-US-Framework).
Google uses this information on our behalf to analyze your use of this website in order to compile reports on website activities and provide additional services related to website and internet use. Google may also transfer this information to third parties as required by law or if said third parties process this data on behalf of Google. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data.
You can prevent the storage of cookies by making the proper setting using your browser software. In addition, you can prevent Google from recording the data related to your use of the website generated by the cookie (including your IP address) and from processing this data by downloading and installing the browser plugin available at https://tools.google.com/dlpage/gaoptout?hl=en.
This website also uses Google Analytics for a device-independent analysis of visitor flows, which is carried out via a user ID. You can disable cross-device tracking of your usage in your Google Account under “My information”, “Personal information”.
Used Cookies: Type B. For further information, see Cookies Section“.
Cookie lifetime: up to 12 months (this applies only to cookies which have been set by this website)
Maximum storage period of data: up to 26 months.
Legal basis: Art. 6 (1) f GDPR.
Wir haben YouTube-Videos in unser Online-Angebot eingebunden, die auf www.YouTube.com gespeichert sind und von unserer Website aus direkt abspielbar sind. Diese sind alle im „erweiterten Datenschutz-Modus“ eingebunden, d. h. dass keine Daten über Sie als Nutzer an YouTube übertragen werden, wenn Sie die Videos nicht abspielen. Erst wenn Sie die Videos abspielen, werden die im nächsten Absatz genannten Daten übertragen. Auf diese Datenübertragung haben wir keinen Einfluss.
Durch den Besuch auf der Website erhält YouTube die Information, dass Sie die entsprechende Unterseite unserer Website aufgerufen haben. Zudem werden die unter Abschnitt 2 dieser Erklärung genannten Daten übermittelt. Dies erfolgt unabhängig davon, ob YouTube ein Nutzerkonto bereitstellt, über das Sie eingeloggt sind, oder ob kein Nutzerkonto besteht. Wenn Sie bei Google eingeloggt sind, werden Ihre Daten direkt Ihrem Konto zugeordnet. Wenn Sie die Zuordnung mit Ihrem Profil bei YouTube nicht wünschen, müssen Sie sich vor Aktivierung des Buttons ausloggen. YouTube speichert Ihre Daten als Nutzungsprofile und nutzt sie für Zwecke der Werbung, Marktforschung und/oder bedarfsgerechten Gestaltung seiner Website. Eine solche Auswertung erfolgt insbesondere (selbst für nicht eingeloggte Nutzer) zur Erbringung von bedarfsgerechter Werbung und um andere Nutzer des sozialen Netzwerks über Ihre Aktivitäten auf unserer Website zu informieren. Ihnen steht ein Widerspruchsrecht zu gegen die Bildung dieser Nutzerprofile, wobei Sie sich zur Ausübung dessen an YouTube richten müssen.
Weitere Informationen zu Zweck und Umfang der Datenerhebung und ihrer Verarbeitung durch YouTube erhalten Sie in der Datenschutzerklärung. Dort erhalten Sie auch weitere Informationen zu Ihren Rechten und Einstellungsmöglichkeiten zum Schutze Ihrer Privatsphäre:
2.4 Google Tag Manager
This website uses the Google Tag Manager. This service allows website tags to be managed through an interface. The Google Tag Manager only implements tags. This means that no cookies are used and no personal data is collected. The Google Tag Manager triggers other tags, which in turn collect data if necessary. However, the Google Tag Manager does not access this data. If a deactivation has been made at domain or cookie level, it remains valid for all tracking tags if they are implemented with the Google Tag Manager.
3. Further services offered (on- and offline)
In addition to the purely informational use of our website, we offer various other services, for which we process your personal data.
If we use contracted service providers for individual functions of our offer or would like to use your data for advertising purposes, we will inform you in detail about the respective processes below.
External service providers have been carefully selected and commissioned by us, are bound by our instructions and are regularly checked.
If our service providers are based in a country outside the European Economic Area (EEA), we will inform you of the consequences of this circumstance in the description of the service below.
When contacting or communicating with us, e.g. by email or via contact form on our website, the data you provide (your email address, if applicable your name and your telephone number, or personal data submitted during the conversation) will be stored and processed by us in order to answer your questions, requests or for the purpose of business related correspondence. We delete the data arising in this context once storage is no longer necessary, unless statutory retention obligations exist or periods of limitation must be observed.
In case of consumer inquiries through our internal consumer management tool the personal data will be usually deleted after one year.
We transfer the collected data to the relevant internal departments for processing and to other affiliated companies within the Beiersdorf Group or to external service providers, contract processors (e.g. hosting, call center service providers) in accordance with the purposes required (e.g. for establishing contacts, business related correspondence and customer care).
Legal basis: Art. 6 (1) b GDPR.
The newsletter contains news, offers and further information on the selected Beiersdorf brands. By subscribing to the newsletter you will receive personalized information about the products, services or suggestions for participation in promotions, such as competitions or product tests by e-mail or advertising on your own or third-party channels (e.g. via social media).
With your registration for the newsletter you will receive a newsletter tailored to your needs ("personalized"). We evaluate your purchase and click behavior on our websites or within the newsletter in order to compile the information relevant to you.
The newsletter is usually sent once a month ("regularly"). In individual cases (e.g., for special actions), weekly emailing may also occur.
We also use remarketing measures to show you the relevant online advertising. Further information, especially about the respective recipients, can be found in the relevant Section for “Online Advertising”.
The data will be forwarded to our customer management platform, which service providers may also have access to support and implement the newsletter.
These collected data are automatically deleted after 18 months if they no longer respond to the newsletter, e.g. open (inactivity). If you no longer wish to receive the newsletter, you can unsubscribe at any time. Click on the link contained in each newsletter, you will then be guided through the unsubscribe process, or send us your withdrawal by email.
Legal basis: Art. 6 (1) a GDPR.
3.3 Campaigns (e.g. Sweepstakes, Surveys, Product Tests)
When you participate in sweepstakes, surveys or similar campaigns, we use the personal information you provide to conduct the campaign. Further information on the purposes can be found in the respective terms and conditions of the campaign.
We transfer the collected data to the relevant internal departments for processing and to other affiliated companies within the Beiersdorf Group or to external service providers, contract processors (e.g. hosting, shipping, processing service providers) in accordance with the purposes required (to carry out the campaign).
Your data will be deleted after the final processing of the campaign (see terms and conditions of participation), unless this conflicts with statutory retention obligations or statutes of limitations.
The provision of your personal data is necessary for the performance of a contract. You are not obliged to provide your personal data. If your data is not provided, you cannot participate in the campaign.
Further information can be found in the respective terms and conditions of the campaign.
Legal basis: Art. 6 (1) b GDPR.
4. Objection or Withdrawal of your consent to the Processing of Personal Data
f you have given your consent (Art. 6 (1) a GDPR) to the processing of your data, you can withdraw your consent at any time. Such a withdrawal influences the permissibility of processing your personal data after you have given it to us.
If we base the processing of your personal data on the weighing of interests (Art. 6 (1) f GDPR), you may object to the processing. This is the case if processing is not necessary in particular to fulfil a contract with you, which is described by us in the following description of the functions. When exercising such objection, we ask you to explain the reasons why we should not process your personal data as we have done. In the event of your justified objection, we will examine the situation and either stop or adjust data processing or point out to you our compelling reasons worthy of protection, on the basis of which we will continue processing.
Of course, you can object to the processing of your personal data for purposes of advertising and data analysis at any time. You can inform us about your objection under the above-mentioned contact details for the controller.
Strictly necessary cookies guarantee functions without which you cannot use our web pages as intended. These cookies are exclusively used by us and are therefore “first party cookies”. Your consent is not necessary for the use of strictly necessary cookies on our website. For this reason, strictly necessary cookies can also not be activated or deactivated individually.
Functionality cookies enable our website to save details already given and based on that offer you improved and more personalised functions. These cookies only gather and save anonymised information, so that they cannot track your movements on other websites.
Performance cookies gather information on how a web page is used. We use them to better understand how our web pages are used in order to improve their appeal, content and functionality.
Please note that deactivating functionality and performance cookies may lead to functional restrictions of our website.
Consent based cookies will be set and used only upon your prior explicit approval.